Rob Houglum services are customizable. Rob Houglum offers hourly rates as well as flat rates depending on what is best
Rob Houglum services are customizable. Rob Houglum offers hourly rates as well as flat rates depending on what is best
For the past 22 years, Rob Houglum has helped businesses create their brand presence and achieve their goals. The Rob Houglum process is designed to empower your brand and outfit your business with the marketing tools needed to succeed. Talk to Rob Houglum today about how he can support your growth, limit your risk, and put you on a solid track to success and profit.
The Rob Houglum service includes a comprehensive consult to help identify gaps and opportunities, and results in a comprehensive report that includes a project plan with timelines a cost analysis. Our individualized plans are made up of quality services that will help you get there quickly and smoothly.
Rob Houglum works with a large number of clients from various industries, including:
Remember, becoming an online marketing expert takes time, dedication, and hard work.
A digital marketing strategy is a plan of action for achieving your digital marketing goals. Your strategy explains how you will accomplish your goals, such as improving your conversion rate by five percent or increasing your lead generation rates by eight percent. Examples of digital marketing strategies include a social media campaign that includes partnerships with influencers, a content marketing strategy that uses online guides to drive leads, or a growth marketing strategy that uses social media and email build customer loyalty.
Establishing a digital marketing strategy is critical. If you partner with an experienced full-service digital marketing consultant like Rob Houglum, you can trust that one of our initial to-dos is building a smart and competitive strategy for your company.
Without Internet marketing strategies, your business doesn’t have a map for achieving its goals. You know what you want to accomplish, but you don’t know how. That often leads to the launch of a digital marketing campaign that fails to drive any results. If you want to invest in digital marketing, you need to invest in a digital marketing plan.
SEO aims to direct more traffic to your website from members of your target audience. These are consumers who are actively searching for the products and services you offer, as well as users searching for more top of the funnel content.
If you’re a landscaper, for example, you may use SEO to increase your ranking in search results for the keyword, “residential landscaping design,” and, “common lawn weeds.” While these keywords have different intents, one transactional and another informational, they target your audience.
Due to that targeting, you encourage traffic to your website from users that matter.
When it comes to digital marketing strategies, look at SEO as a requirement. It intercepts every member of your target audience — no matter where they are in your buying funnel. The reason is that almost every user begins their search for a new product or service with a search engine. For example, did you know that 80 percent of consumers do their product research online? Or, that after searching for something, more than half of users discover a new company or product. With SEO as one of your online marketing strategies, that could be your business.
To emphasize the usefulness of SEO as an Internet marketing strategy, consider the following:
Less than 10 percent of searchers advance to the second page of search results
Most of the time, when a user performs a search on Google, they don’t click past the first page of results. Why? They often find what they’re looking for, which means it’s critical that your business earns a spot on the first page of search results.
More than 30 percent of searchers click on the first result
With so many users finding their answers in the first listing of search results, it’s clear that you can’t rank on the second page of results. Even if you have what people are looking for, you’re hidden from their view — out of sight, out of mind.
That is why an effective SEO strategy, as well as our leading digital marketing agency, is essential. With our performance-driven SEO services as a part of your online marketing strategy, you can attract more potential clients and earn more revenue.
Want to add SEO to your digital marketing strategy?
View our SEO services and prices now — or start customizing your strategy by contacting our team online today.
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